I see the design process as a collage. A collage of deep research, strategic thinking and storytelling. My process began at the age of nine when I started creating stories through collages from magazines. Now, instead of found materials, my tools are typography, photography, and illustrations. My imagination takes over as I go through iterations of exploring colors, proportions and creating forms. At the center of it all is a story and behind every one is my inner child with a desk full of magazines and creativity — reminding me to always be curious, see the potential in every idea and above all, have fun in the process.
I look forward to crafting stories with you!
The clouds of my imagination, filled with methods and materials
“I subconsciously replace the word ‘risk’ with ‘challenge.’ I view it as an unsolved problem, a challenge calling my name to be resolved.”
“learning to accept that I can’t control when a butterfly flaps its wings and that’s okay because when it does, it’s meant to soar and embark on its next adventure.”